Leading Platform in Latino Baseball Storytelling to Provide Houston Chronicle with Original Content for Houston Astros, Texas Rangers and Timely News Stories
CHICAGO - iSportsWire -- TeamWorks Media, the award-winning leaders in digital storytelling, today announced a landmark content partnership between its fast growing platform La Vida Baseball and the Houston Chronicle to provide print and video content for coverage of the Houston Astros, Texas Rangers and other features of interest. It is the first-ever content partnership between La Vida Baseball and a major news outlet.
La Vida Baseball (LVB) is the nation's leading English-speaking Latino baseball digital media company which launched in 2017 as a partnership between TeamWorks Media and the National Baseball Hall of Fame and Museum. In the two seasons since its inception, La Vida Baseball has amassed more than 330,000 followers across its social platforms.
"This partnership with the Chronicle activates our mission to bring more Latino media voices to the growing Latino baseball fan base in the U.S." said Jay Sharman, TeamWorks Media co-founder and CEO. "Consumers crave great content that is culturally relevant and engaging, and we are able to provide that content to local, regional and even national outlets with partnerships like this; it's a win-win for all involved."
More on iSports Wire
"The perspective that La Vida Baseball brings to the reader is unique. It provides the Chronicle with additional resources, both in print and video, to give our readers the most complete coverage," said Reid Laymance, Sports Editor of the Houston Chronicle. "We are looking forward to working together in a partnership that makes great sense for all of us, and especially for our readers."
The Chronicle will publish selected articles in both its print and digital editions along with the inclusion of the La Vida Baseball logo and link to LaVidaBaseball.com. All written content will be overseen by Jose de Jesus Ortiz, Supervising Editor and Senior Writer of LVB. Ortiz is a former lead sports columnist for the St. Louis Dispatch as well as Astros beat writer and national baseball and soccer writer for the Houston Chronicle. La Vida Baseball will also provide video content on the Chronicle's digital platform.
"La Vida Baseball Live" is the platform's daily video outlet. It has surpassed 5.8 million in total audience reach in just five months since launch and is averaging more than 50,000 weekly views since June. The show is produced and formatted for every major social media platform – Facebook, Twitter, Instagram Live, YouTube and LaVidaBaseball.com. LVB Live is hosted by Jennifer Mercedes (La Chica Deportes) with daily contributors including Supervising Editor and Senior Writer Jose de Jesus Ortiz, Ozzie Guillén Jr., and Julie Alexandria. Through its partnership with the National Baseball Hall of Fame, LVB Live will be able to take its community to places and people they don't have access to on any possible device.
More on iSports Wire
About La Vida Baseball
La Vida Baseball is a digital media company that tells Latino baseball stories through original video, live shows, written and social content. Launched in 2017, La Vida Baseball has emerged as the fastest growing Latino sports digital media company in the United States. A partnership between TeamWorks Media – a Chicago based marketing company started in 2000 – and the National Baseball Hall of Fame and Museum, La Vida Baseball reaches more than six million English-preferred U.S. Latino fans per month. For more information, visit www.lavidabaseball.com or follow at @LaVidaBaseball.
Contact: Joe Favorito 917 566 8345 joefavorito2@gmail.com
La Vida Baseball (LVB) is the nation's leading English-speaking Latino baseball digital media company which launched in 2017 as a partnership between TeamWorks Media and the National Baseball Hall of Fame and Museum. In the two seasons since its inception, La Vida Baseball has amassed more than 330,000 followers across its social platforms.
"This partnership with the Chronicle activates our mission to bring more Latino media voices to the growing Latino baseball fan base in the U.S." said Jay Sharman, TeamWorks Media co-founder and CEO. "Consumers crave great content that is culturally relevant and engaging, and we are able to provide that content to local, regional and even national outlets with partnerships like this; it's a win-win for all involved."
More on iSports Wire
- George Clinton sparks a Phat Blunt with Miss Velvet and The Blue Wolf
- Country Star Gary West Readies for Worldwide Releases
- JMN Logistics and Transportation Announces Largest One-Time Asset Investment in Company History Adding 16 New Trucks
- B & D Precision Selects Local Advertising Company For Marketing
- Menufy Taps into Postmates to Increase On-Demand Business for Restaurants
"The perspective that La Vida Baseball brings to the reader is unique. It provides the Chronicle with additional resources, both in print and video, to give our readers the most complete coverage," said Reid Laymance, Sports Editor of the Houston Chronicle. "We are looking forward to working together in a partnership that makes great sense for all of us, and especially for our readers."
The Chronicle will publish selected articles in both its print and digital editions along with the inclusion of the La Vida Baseball logo and link to LaVidaBaseball.com. All written content will be overseen by Jose de Jesus Ortiz, Supervising Editor and Senior Writer of LVB. Ortiz is a former lead sports columnist for the St. Louis Dispatch as well as Astros beat writer and national baseball and soccer writer for the Houston Chronicle. La Vida Baseball will also provide video content on the Chronicle's digital platform.
"La Vida Baseball Live" is the platform's daily video outlet. It has surpassed 5.8 million in total audience reach in just five months since launch and is averaging more than 50,000 weekly views since June. The show is produced and formatted for every major social media platform – Facebook, Twitter, Instagram Live, YouTube and LaVidaBaseball.com. LVB Live is hosted by Jennifer Mercedes (La Chica Deportes) with daily contributors including Supervising Editor and Senior Writer Jose de Jesus Ortiz, Ozzie Guillén Jr., and Julie Alexandria. Through its partnership with the National Baseball Hall of Fame, LVB Live will be able to take its community to places and people they don't have access to on any possible device.
More on iSports Wire
- BTC Racing Wins at Thruxton in BTCC 2019
- Wipe Data on Android with new iShredder Android GOVERNMENT and ENTERPRISE edition
- Raiders Dog Takes Social Media By Storm
- Sinq Technologies Provides Increased Efficiency with New, Multiple Partnerships
- Professional Boxing Event "Battle of the South" Friday, August 23rd at Atlanta Coliseum
About La Vida Baseball
La Vida Baseball is a digital media company that tells Latino baseball stories through original video, live shows, written and social content. Launched in 2017, La Vida Baseball has emerged as the fastest growing Latino sports digital media company in the United States. A partnership between TeamWorks Media – a Chicago based marketing company started in 2000 – and the National Baseball Hall of Fame and Museum, La Vida Baseball reaches more than six million English-preferred U.S. Latino fans per month. For more information, visit www.lavidabaseball.com or follow at @LaVidaBaseball.
Contact: Joe Favorito 917 566 8345 joefavorito2@gmail.com
Source: TeamWorks Media
Filed Under: Sports
0 Comments
Latest on iSports Wire
- America's Fastest-Growing Private Companies: Revealed
- Touchdown: An American Obsession Goes Global
- Threshold Named among the Nation's Top Companies on the 2019 Inc. 5000
- Digital Media Solutions Secures Sixth Consecutive Ranking On Inc. 5000 List
- Guide to renting a luxury villa in Corfu
- NCAA Division 1 Women's Basketball Teams Compete in the Bahamas
- Tourico Vacations Adds New Booking Platform With Discounted Home Rentals 8-40% Savings Over Competition
- Destiny Carries & LFG Wins Praise for Offering First-Class Destiny Carries and boosting for all Destiny Players
- Evolve IP® Named For Seventh Time to the Inc. 5000 List of Fastest-Growing Private Companies
- Chris Janson to Headline Subaru Country Freedom Festival at the Port of Los Angeles October 19
- Transcend Security Secures High Rank On Acclaimed Inc. 5000 List Of The Fastest Growing Private Companies In America for 2019
- Automation Intellect Raises Funding Round Led by StartFast
- California Advertising Company Celebrates 20th Anniversary
- VORAGO Technologies Receives NASA SBIR Award for Latch-up Protection IC
- Saranas Recognized as One of Houston's Most Innovative Companies
- Conspire Web Services reduces cloud backup costs by up to 25x
- Metroplex Premier League Founding Member Club Division 1 Pro Amateur Azul City Premier FC (Reserve)
- The Most Extensive Study Of Its Kind On Family Office Real Estate Investing Is Released
- Sponsor Made Launches Sport / Esport Sponsorship Builder
- Wish You Could Give Back More? So Does Scottsdale Based Real Estate Management Company MC Residential LLC