Trending...
- Third Annual TOPSoccer Festival Community Event
- New York Young Republican Club Endorses Allen Mashburn For Lieutenant Governor Of North Carolina
- PMUniversity Now Offers Emerging Tech Training As An Authorized Training Partner With Certnexus
LONDON - iSportsWire -- Four ATP Tour tournaments have committed to drive down emissions following new research that revealed up to 80% of carbon emissions from an event is due to fan travel. In what could be a game, set and match opportunity for the sport,
the research also highlighted that by improving fan mobility, the potential for
a ticket sale upturn is sizeable.
The research, undertaken by Fan Mobility working with the ATP Tour and the four tournaments, analysed travel data of fans from: Movistar Chile Open
(ATP 250, Chile), Terra Wortmann Open (ATP 500, Germany), Nordea Open (ATP 250, Sweden) and Generali Open (ATP 250, Austria). Spectator numbers varied from 30,000 to 100,000 and locations differed from rural to more urban, seaside and alpine to ensure a balanced research sample.
Research highlights include:
Commenting on the findings, Florian Zinnagl, Tournament director of Generali Open, Kitzbühel; says:
More on iSports Wire
"Fan Mobility helped us significantly to understand the mobility needs of our spectators to the ATP250 in Kitbühel in 2023 so that we can improve their experience and increase accessibility in the future.
The tools and approach are easy to handle and to integrate. I recommend Fan Mobility to any organisation aiming at reducing their environmental footprint by analysing the travel of their fans and developing tools for future actions".
Paul Coleman, Co-Founder of Fan Mobility adds: "Each of the tournaments are popular with a loyal fan base and the whole point of the initiative has never been about putting people off going to enjoy the sport that they love. The research highlights the majority of fans don't want to travel by car but often feel they have no alternative. By improving travel solutions we will not just drive down emissions, we will also increase ticket sales which is great for both tennis and the environment."
More on iSports Wire
Mischa Zverev, Co-Founder of Fan Mobility and former No.25 in the world adds: "What we have found is a modal shift in that fans demand and expect travel assistance, and organisers and venues have congestion, climate and pollution responsibilities to measure and reduce, simple common sense."
http://www.fanmobility.com
the research also highlighted that by improving fan mobility, the potential for
a ticket sale upturn is sizeable.
The research, undertaken by Fan Mobility working with the ATP Tour and the four tournaments, analysed travel data of fans from: Movistar Chile Open
(ATP 250, Chile), Terra Wortmann Open (ATP 500, Germany), Nordea Open (ATP 250, Sweden) and Generali Open (ATP 250, Austria). Spectator numbers varied from 30,000 to 100,000 and locations differed from rural to more urban, seaside and alpine to ensure a balanced research sample.
Research highlights include:
- The majority of fans (68% across the four tournaments) arrived by car.
- Cars accounted for 88% of the overall carbon emissions compared to the low use of public transport at an average of 15% using buses and 13% of spectators using trains.
- Nearly two thirds of fans (60%) said they would travel by shuttle bus and or public transport if it was offered.
- Parking, congestion and the resulting pollution dominated fan feedback, further strengthening the case for improved travel solutions.
- In one tournament, up to 8,000 more tickets could have been sold had fans been given better access to mobility solutions.
Commenting on the findings, Florian Zinnagl, Tournament director of Generali Open, Kitzbühel; says:
More on iSports Wire
- MiBOXER Is Exhibiting At Hong Kong International Autumn Lighting Fair
- Beck Properties Group, eXp Realty Expands Service in Southeast Indiana
- Stonely Unleashes Innovative Platform for Homeowners: Design and Order Kitchen Countertops Online with Ease!
- One Million Pages Read in the First Year !!
- Kingston NY-Based Ryan & Ryan Kicks Off its 65th Anniversary Dec. 6 by Underwriting a Chamber of Commerce Mixer Saluting RUPCO
"Fan Mobility helped us significantly to understand the mobility needs of our spectators to the ATP250 in Kitbühel in 2023 so that we can improve their experience and increase accessibility in the future.
The tools and approach are easy to handle and to integrate. I recommend Fan Mobility to any organisation aiming at reducing their environmental footprint by analysing the travel of their fans and developing tools for future actions".
Paul Coleman, Co-Founder of Fan Mobility adds: "Each of the tournaments are popular with a loyal fan base and the whole point of the initiative has never been about putting people off going to enjoy the sport that they love. The research highlights the majority of fans don't want to travel by car but often feel they have no alternative. By improving travel solutions we will not just drive down emissions, we will also increase ticket sales which is great for both tennis and the environment."
More on iSports Wire
- Tobu Railway's Hosts "Tokyo Downtown Tour: Bamboo Lighting."
- Who Has Been Distracted During Work or Athletics, from Debris falling Between the Shoe and Sock
- "Street Fighter™ 6" Panel Announced for December 2nd at Los Angeles Comic Con; The Music of Street Fighter 6: A Special Look at the Video Game
- National Minority Health Association Launches "Equity for All."
- Green Office Partner Launches Managed Print Services Program in Canada
Mischa Zverev, Co-Founder of Fan Mobility and former No.25 in the world adds: "What we have found is a modal shift in that fans demand and expect travel assistance, and organisers and venues have congestion, climate and pollution responsibilities to measure and reduce, simple common sense."
http://www.fanmobility.com
Source: Fan Mobility
Filed Under: Sports
0 Comments
Latest on iSports Wire
- Fred Nassiri Relaunches "Love Sees No Colour"
- Las Vegas Kings Football Team Joins the International Football Alliance
- National Lacrosse League Opens Friday with NLL Faceoff Weekend: Ten Things to Know
- The Samuel Lawrence Foundation Presents Live from Dubai: First Friday Series Webinar on Dec 1
- Wohler makes the Evertz Quartz Protocol available for their iAM-SUM audio monitors & iVAM-SUM AV monitors
- Genuine Hospitality, LLC Adds Two, Southwest Florida Hotels, to Growing Portfolio
- The CPSE Shenzhen 2023 was inaugurated on October
- Third Annual TOPSoccer Festival Community Event
- Bill Edwards Foundation for the Arts and Ericka Dunlap Collaborate with Local Nonprofits to Celebrate Diversity at Mahaffey
- New York Young Republican Club Endorses Allen Mashburn For Lieutenant Governor Of North Carolina
- Diane Gray-Smith Joins STS Capital Partners
- PMUniversity Now Offers Emerging Tech Training As An Authorized Training Partner With Certnexus
- Subsneeded Facebook Group Celebrates 10,000 Members Milestone
- The Real Fight.tv Wins Federal Court Case Against Fite
- Woburn Dentistry Provides Comprehensive Perio Procedures From One Convenient Location
- Revolutionize Tracking with the iLocate Mini Tracker from Endoacustica Europe!
- Enhancing Residential Living with Air-Driven Home Elevators in Quebec
- Experience the Magic of the Holidays with Fun Corporate Magic's Virtual and In-Person Shows
- Zeus Investments Korea look at how AI is changing the investment landscape
- Art Exhibition - Mandolene: Hard Edge for a New Generation